How to Track Button Clicks on Your Squarespace Website Using Google Analytics 4 (GA4)

I was recently setting up a new Google Ad campaign for a client and optimizing an old campaign they had running for several months.

Upon reviewing their websites and existing campaigns I noticed they weren't tracking all of their conversions. They had a 'Schedule Now' button that sent visitors to a SimplyBook scheduling app, which was hosted on a separate domain.

Unfortunately, SimplyBook doesn't allow you to redirect the visitors to a URL of your choice after they finish scheduling AND they don't integrate with Google Analytics. This means we couldn't track scheduled appointments as a conversion.

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