Top 3 Conversion Tracking Mistakes You're Making With Google Ads

The #1 issue I see with most Google Ad Campaign's has to do with conversion tracking. The first rule of data-driven marketing is "you can't improve upon anything you're not accurately tracking".

This means accurate conversion tracking is the first step to creating a successful Google Ad Campaign.

Accurate conversion tracking allows you to report on leads and sales coming in from the campaign first of all and most importantly, it allows you to see which keywords, locations, demographics, audiences, etc. are driving leads and sales. Once you have this data, it's easy to make the necessary adjustments on the campaign to increase your return on ad spend (ROAS).

Sign up for free access to this post

Free members get access to complete blog posts like this one, plus exclusive Google Ads strategies and case studies.